Bachelor of Business in Tourism Management
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Programme Structure
Programme Structure
1. Programme Overview |
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The Bachelor of Commerce in Tourism Management at ABM University College is a distinguished program tailored to meet the dynamic demands of the tourism sector. It offers an extensive theoretical framework coupled with robust practical training, ensuring a comprehensive understanding of core tourism management principles while establishing a strong foundation in commerce. The curriculum encompasses critical disciplines such as Business Management, Economics, and Marketing, alongside specialized tourism modules, including Conventions, Meetings and Events Management, Tourism Geography, Ticketing and Reservations, Digital Tourism, Marketing and Branding, and Global Distribution Systems. Foundational courses in Business English, Computer Skills, and Financial Accounting further enhance students’ professional readiness. A hallmark of this program is its focus on applied learning, evident in the third-year Work Integrated Learning (WIL) (Industrial Attachment) component and the opportunity to undertake and present a research project. The program's success is underpinned by ABM University College's strong industry partnerships, a team of committed and experienced faculty, a forward-thinking curriculum, and a cutting-edge Technology Enhanced Learning (TEL) environment. Moreover, the program introduces students to research at the undergraduate level, uniquely positioning them for postgraduate studies. This integrative approach equips graduates with indispensable skills such as critical thinking, effective problem-solving, self-management, teamwork, cross-cultural communication, and professional collaboration, ensuring they are well-prepared to excel in the competitive tourism industry. |
2. Entry Requirements | |
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Direct entry scheme |
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3. Career Paths/Opportunities |
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Module Name | Credits |
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Principles of Tourism Management | 10 |
Introduction to Computer Skills
| 10 |
Introduction to Accounting
| 10 |
Tourism Geography
| 10 |
English for Effective Communication
| 10 |
Entrepreneurship 1
| 5 |
Personal Mastery 1 | 5 |
Hospitality Operations and Management | 10 |
Principles of Marketing | 10 |
Business Communication | 10 |
Introduction to Business Management
| 10 |
Introduction to Economics
| 10 |
Innovation 1
| 5 |
Governance and Ethics 1 | Innovation 1 |
TOTAL CREDITS | 130 |
Module Name | Credits |
---|---|
Conventions, Meetings and Event Management | 12 |
Tourism Operation Management
| 12 |
French For Tourism and Hospitality
| 10 |
Business Statistics
| 10 |
Project Management
| 10 |
Entrepreneurship 2
| 5 |
Personal Mastery 2
| 5 |
Ticketing and Reservations
| 12 |
Tourism Marketing
| 12 |
Cultural and Heritage Studies
| 12 |
Regional and International Tourism
| 12 |
Innovation 2
| 5 |
Governance and Ethics 2
| 5 |
Tourism Economics
| 12 |
TOTAL CREDITS | 134 |
Module Name | Credits |
---|---|
Customer Service | 10 |
Research Methodologies | 10 |
Health, Safety and Security in Tourism Industry | 10 |
Enterpreneurship 3 | 5 |
Personal Mastery 3 | 5 |
Wildlife Tourism | 12 |
Innovation 3 | 5 |
Governance and Ethics 3 | 5 |
Financial Management
| 12 |
Strategic Management
| 12 |
Industrial Attachment | 40 |
TOTAL CREDITS | 124 |
Module Name | Credits |
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Innovative Management for Sustainable Tourism | 12 |
Tour Guiding
| 12 |
Human Resources Management
| 12 |
Entrepreneurship 4
| 5 |
Personal Mastery 4
| 5 |
Under Graduate Major Research Project 1(UGMP 1)
| 15 |
ICT for Tourism
| 12 |
Destination Management
| 12 |
Tourism and Hospitality Law
| 12 |
Innovation 4
| 5 |
Governance and Ethics 4
| 5 |
Under Graduate Major Research Project 2 (UGMP 2)
| 15 |
ELECTIVE (Choose 1) |
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Module Name | Credits |
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Digital Tourism Marketing and Branding | 12 |
Tourism, Sport and Leisure
| 12 |
TOTAL CREDITS | 134 |
PROGRAMMES
BQA ACCREDITED
All of our programmes are BQA accredited.
Frequently Asked Questions
The questions below are only specific and relevant to Bachelor of Business in Tourism Management
Frequently Asked Questions
The questions below are only specific and relevant to Bachelor of Business in Tourism Management
An undergraduate program that prepares students to manage and develop tourism businesses and destinations, focusing on sustainable tourism and hospitality management.
Yes, it is accredited by the Botswana Qualifications Authority (BQA).
Yes, the program is accredited by the Botswana Qualifications Authority (BQA), ensuring it meets academic and professional standards.
Core subjects include Tourism Marketing, Hospitality Management, Sustainable Tourism, Event Management, and Destination Management.
Yes, students participate in internships or work-integrated learning opportunities.
Yes, students can choose electives in areas like Ecotourism, Event Management, and Airline Management.
Yes, students must complete a research project or capstone course on a tourism-related topic.
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